“Mad Men and Mad Women”

Are you a Don, a Roger, or a Pete? A Betty, a Peggy or a Joan? Using AMC's Mad Men as a visual and narrative foundation, we will examine masculinity and femininity in mid-20th century America. We will focus specifically on the connections between postwar mass communication and formation of gender roles, consumption, and cultural expectations. Our inquiry will then extend to recent discussions regarding the politics of historical representation. In addition to the television series, we will use a variety of both primary and secondary sources—including novels, magazines, sociological studies, and scholarly monographs—to achieve a multi-dimensional perspective. (Not open to students who have taken HIST 1017) 3 hrs. sem.